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Market Research Operations (MRO)
Our MRO services span across a multitude of surveys and industries
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Survey types
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Industry domains
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- Attitude and usage studies
- Segmentation studies
- Conjoint studies
- Concept / Product tests
- Ad- hoc surveys
- Trackers
- Multi - country omnibus studies
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- Health care
- Retail and consumer products
- Technology
- Telecom
- Media, entertainment,leisure &
travel
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We provide full Service Market Research operations support, catering to the entire
Research life-cycle including Survey programming, hosting, panel management, Data
Processing and Reporting.
- Offerings
- Technologies
- Case studies
Our MRO offering
Our MRO offerings include Data Collection, Data Processing & Analysis and Reporting
services.
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Providing end-to-end data collection services, Dexterity offers online Survey Programming,
Survey Hosting & Administration and Panel / sample management services to clients
along with secondary data collection. |
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Dexterity’s expertise also includes:
- Flash programming in Confirmit Surveys and reportals
- Dimensions IOM with various versions
- Conjoint programming
- Delivering survey links with Zero errors following a two
stage quality control procedure
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Our tool expertise of these services include
- Confirmit
- SPSS Dimensions
- CFMC WebSurvent
- NEBU
- Proprietary/client specific tools
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Dexterity’s Data Processing and Analysis team are proficient with statistical
analysis for Market Research.
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Our DP and Analysis services comprise of
- Data
Preparation – Coding, Data Validation & Massaging
- Data Tabulations
- Regressions and Conjoint Analysis and
- Statistical Analysis
Our tool expertise spans across:
- Quantum
- SPSS
- Dimension MR tables
- WINCROSS
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Dexterity’s Data Analysis & Reporting Team (DART) specialize in
offering both manual and automated reporting services for Market Research
data. |
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Dexterity’s reporting services include:
- Charting data
- Creating reports
- Top line reports, preliminary reports, final reports
- Automation of standard reporting routines
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Our tool expertise spans across:
- Flash reports
- ConfirmIT Reportal
- Dapresy's manager
- MarketSight
- Customer Reporting solutions
- In - House/Third party tools
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Availing our services automatically entitles you access to MR Anywhere™, a new generation fieldwork solution.
Read more at www.mr-anywhere.com
Talk to us today. Engage your new generation partner for your market research process.
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Tool expertise |
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Data Collection |
Data processing and analysis |
Reporting services |
- Confirmit
- SPSS Dimensions
- CFMC WebSurvent
- NEBU
- Proprietary/client specific tools
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- Quantum
- SPSS
- Dimension MR tables
- WINCROSS
- Ascribe
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- Flash reports
- ConfirmIT Reportal
- Dapresy's manager
- MarketSight
- Customer Reporting solutions
- In - House/Third party tools
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Case studies
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Client
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Service
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Project Description
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Tools
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Global Top 10 MR firm
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Full Service Bureau
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A full service team was built that covers survey programming, data processing and
analysis.
The team provides 24x7 support.
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Quantum, Dimensions
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Global Top 5 MR firm
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Reporting / Charting
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Development of PowerPoint decks and charts based on tab data and specific formats
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Flash, PPT, VB & Excel macros
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A leading Panel firm
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Scripting and Hosting
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A service bureau to support their increasing survey programming and hosting needs
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Confirmit
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An events-research firm
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Full service
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Data collection, processing and reporting across all the events/conferences conducted
worldwide.
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Nebu & SPSS
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