Insights Anywhere is a Top-of-the-line MCI solution available in the market today.

Insights Anywhere has a powerful ‘Information Engineering Toolkit’ to extract data from leading providers of retail, consumer panel and survey data.

Insights Anywhere has a large set of templates and dashboards to meet the needs of CPG, Retail, Auto and Telecom industries, with a possibility to custom create new templates and dashboard by power users.

Insights Anywhere addresses:

•  Marketing and customer data management challenges of CMI and Analytics Teams
•  Dashboard needs of CMI & Marketing (planning, strategy, campaign, promo) functions

The platform has a Customer Data Integration (CDI) module to handle data cleaning, validation, stitching, aggregation and final preparation for further analytics and insights.

Besides the dashboards, the platform has an IVOC (Integrated View of Customers) module which is used to capture the interactions of  various attributes of a customer (Attitudinal, Demographic, Behavioral) from varied sources (pricing, promotion, media spend, brand awareness, penetration, loyalty, POS etc.) to provide an Integrated view of customers when you need.

To know more, visit www.insightsanywhere.com